Founder & CEO

DIHAO WANG

CEO of LUSEN (HK) and REZONA (UK), and co-founder of Noctua Japan. I build companies that bridge Asia and Europe, specializing in pre-owned watches, outdoor gear, and strategic sourcing. Business is my medium for crafting meaning across borders.

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Trade begins with trust. Meaning follows substance

I build brands where cultural depth, environmental consciousness, and precise sourcing converge.
To me, great products don’t just meet demand—they carry values that last.

LUSEN LIMITED
REZONA GLOBAL
Noctua Co., Ltd